Portal widgets, sometimes known as portlets or applets, usually support a fair amount of customization and personalization based on the attributes of the user. For example, a manager may have access to additional components of the widget that a normal user would not see. Users in a particular department may get more or less widgets on their Portal home page than others. These types of functionalities can be enabled by leveraging identity attributes that help to further define the user in a way that is meaningful to portal presentation content. Identity & Access Management technologies can provide the standard mechanism needed to deliver identity attribute to the portal and its linked applications.